Lakeba team
We’re 160 people, able to speak the most popular languages and write the most advanced code. From Argentina, Brazil, the US, the UK, Australia, Italy, South Africa, India, Nepal, Singapore; and of course, Australia, where our HQ is. Working across time-zones, cultural differences, and market dynamics. Resolute in seizing the opportunities of this rapidly changing world.

We, the global team

Digital Revolutionaries
Giuseppe Porcelli, Chief Executive Officer, Group
Giuseppe’s focus is perpetual. Empowering everyone at Lakeba to achieve the extraordinary. He knows no borders, fuelled by his entrepreneurial legacy of engineering businesses internationally by conceiving, creating and commercialising tomorrow’s digital disruptors.

Giuseppe Porcelli

Founder & CEO
Antonella De Rosa, Chief Accounting Officer
Money makes the world go ‘round, Antonella makes it go further. With her tenacious discipline of extracting the maximum returns from our turnovers, thereby enabling greater investment in technologies to support our customers.

Antonella De Rosa

Chief Administrative Officer
Alberto Basile, Chief Risk Officer
Alberto’s deep understanding of mathematics, technology and business legislation ensures that our operations respect and reflect compliance, governance, and regulation.

Alberto Basile

Chief Risk Officer​
Aatral Arasu, Chief Technology Officer
Aatral powers Lakeba’s digital charge. Melding our development prowess with advances in computer science and cloud computing, Aatral conceives and creates Lakeba’s technology platform to succeed.

Aatral Arasu

Chief Technology Officer
Susanna Passioni, Chief of Staff & HR
We improve tomorrow together. Susanna embodies this value, enabling the team to advance, collaborate, educate, and succeed. She empowers the Lakeba family to conceive, create and commercialise in harmony.

Susanna Passioni

Chief of Staff & HR

Neil Livingstone

Chief Financial Officer
Darshan Shah, Chief Product Officer
Darshan combines advanced technical skill with his acute command of business, nurturing our development teams to create frictionless processes from code.

Darshan Shah

Chief Product Officer
Frank brings the corporate finance world’s rigour to Lakeba. His institutional investor experience, gained from a corporate finance career that includes senior roles at Goldman Sachs, is focussed on aligning the value of the Group and our individual ventures with the investment objectives of large-scale investors.

Frank Zhu

Head of Corporate Finance
Alfonso Porcelli, Head of Technologies & Products
Alfonso oversees the service road map for Ezifin, one of our fintech ventures providing banking as a service.

Alfonso Porcelli

Kreano Chief Executive Officer
Tom makes partnerships real at Lakeba, as our chief architect for co-creating value for our partners, ventures and customers. He’s a successful serial entrepreneur at heart, dedicated to establishing efficient relationships that unleash the creativity of all involved. His approach an energy erupts in synergies.  

Thomas Bender

Chief Commercial Officer
Mark overseas our sales operations across the Group. He applies the rigour and discipline necessary for hyper-growth organisations, ensuring that our ventures are engineered to respond and manage increasing demands with ease. He instils best practice centrally while ensuring that each businesses remains empowered.

Mark Hughes

Verimoto Venture Leader
Myron’s our retail brains trust. He brings his deep retail innovations insights, gained as a senior digitisation executive at Walmart, to our senior executive team. He also directs all of SHELFIE’s operations, focussing specifically on our global expansion into Europe and the US through partners, the channel and direct sales to the world’s largest retailers.

Myron Burke

Shelfie Chief Executive Officer
Darren Younger BRICKLET CEO
Darren heads up our most successful proptech venture. He’s laser focussed on expanding the role that fragmented property plays in making property investment more accessible to individual and institutional investors. Darren founded and built three successful ventures himself.

Darren Younger

Bricklet Chief Executive Officer
Adrian joined us from BNY Mellon to expand the role our fintech for digital document and information curation plays in helping financial services, professional services and government agencies cope with the increasing burdens of managing digitised personal information.

Adrian Vallino

Ezidox Chief Executive Officer
Carmen brings unique global marketing and branding expertise and perspective to Lakeba, having worked in Europe, Australia and New Zealand in world renowned organisations. Ensuring that Lakeba’s customers and investors come first, Carmen combines strategy, execution and passion, striving towards our goal of engineering a better tomorrow.

Carmen Kalinowski-Weaver

Head of SaaS Marketing
Philip Castro Operations Manager
Phil’s our strategy rain maker. Ensuring that we achieve what we set out to build. By eliminating surprises and optimising opportunities. He’s a master of this, being a 30 -year veteran of building Macquarie Group, recently as COO of its financing divisions. He knows what it takes, where to apply it and how to motivate others to achieve it.

Philip Castro

Operations Manager
Vinuraj Koliyat SHELFIE General Manager
Vinu is our linchpin, ensuring that our advances with computer vision continue to drive the value of the technology for our markets and customers. He’s one of those rare talents who understands technical capabilities through business metrics, ensuring our technology continues to be a revenue driver for our customers. 

Vinuraj Kolyat

Shelfie General Manager
Yehia Oweiss SHELFIE VP EMEA
Yehia heads up our retail centre of excellence in Europe. He’s an engineer at heart, degree qualified in Mechanical Engineering. He applies this rational approach together with business strategy to retail, building our operations across Europe’s progressive retail landscape.

Yehia Oweiss

Shelfie Manager, Business Development
Tomas Vernet Product Manager
Tomás is responsible for making technology work for business, and business work the technology. He’s one of our most experienced fintech product managers, skilled in the art and science of interpreting customer and business requirements into advanced technical capabilities.

Tomás Vernet

Business Analyst
Mitch Morgan Marketing Manager
Mitch connects our businesses to their markets, leads and prospects. He’s an accomplished marketer able to navigate established and developing marketing channels, with a keen eye of spotting opportunities for exceptional returns on marketing investments.

Mitch Morgan

Marketing Manager
Marketing Manager Beau Flood helps Lakeba navigate a world of change with a unique data-driven perspective to customer acquisition and success. Beau adds extensive brand and performance experience in some of the world’s leading financial services organisations to our industry leading product portfolio.

Beau Flood

Marketing Manager

Bianca Romano

Assistant, Administration

Rosie Porcelli

Bricklet Operation Manager
Rachna Dubey Project Manager
Rachna’s our scrum coach, trainer and star. She advances our agile Scrum methodology for building the software that builds our businesses. She ensures we remain adaptable, fast, flexible and effective throughout the three phases of engineering our businesses.  Continually optimising customer value throughout each development phase.

Rachna Dubey

Senior Project Manger
Erel’s on the money. For our shareholders that is, ensuring that the equity in our group and our various businesses is correctly represented to the market and that we continue to evolve the dynamic relationship we enjoy with our investors.

Erel Sakalli

Financial Analyst
Jalak Dhameliya Web Developer
Jalak builds what others dream. She’s the dynamo of our front-end development team, ensuring that the people’s online experiences of our businesses and how they touch our technologies remain ahead of established technological capabilities.

Jalak Dhameliya

Developer Programmer
Gus Fernandes Multimedia Specialist
Gus is our people mover. He conceives and designs the digital interfaces that drive people to do more business with our platforms. His extensive experienced and diverse UI roles have developed his deep empathy for how people react to technologies. This guides his designs to move people to achieve more through our technologies.

Gus Fernandes

Multimedia Manager/Head of Creativity
Sanjay Tarani UX/UI Designer
Sanjay’s our customer centric design expert. He develops technology interfaces from the insights he gained from supporting retail customers with their Amazon purchases and while shopping at Australia’s premier department store. The behaviours he observed influences how people navigate through any applications.

Sanjay Tarani

Multimedia Specialist

Christabelle Guvlekjian

Corporate & Commercial Counsel
Charles Zhenzhong Liu Blockchain Developer
Charles pushes the frontiers of what’s possible with technology. As senior research engineer, he focuses on determining what and where to incorporate the latest advances in technology in how we engineer our businesses.

Charles Zhenzhong Liu

Data Scientist
Subarna’s our gun systems analysts, dedicated to researching, consulting and analysing people’s requirements of our technology. He marries this understanding by also involving himself with our development teams; testing and validating our process for optimal performance.

Subarna Khatri

Analyst Programmer
Raffaele Cicalese
Raffaele ensures that our business systems keep pace with our growth. He’s particularly focused on ensuring that Microsoft Dynamics continues to provide the functionality and processing needed to manage our growth into new markets, both geographically and vertically.

Raffaele Cicalese

Junior System Admin

Rafia Chowdhury

Junior Business Analyst
Balaji grows our technical development operations in Coimbatore, India. His hands-on systems software engineering experience ensures that he galvanises our numerous development teams with empathy and understanding. He never loses sight of the commercial applications of our technologies.

Balaji Sivasubramanian

Lakeba India Head of operations
RajeshKumar Natarajan General Manager
Rajesh oversees all of Lakeba’s operations in India. He insures, with his teams, that Lakeba provides environments in which our operational teams excel sustainably.

Rajesh Kumar Natarajan

Lakeba India General Manager

Parthipan Baktavatsalam

DevOps Manager
Rajesh oversees all of Lakeba’s operations in India. He insures, with his teams, that Lakeba provides environments in which our operational teams excel sustainably.

Rajesh Chinnasamy

Business Development Manager
Prabakaran Shanmugam Ezifin Technical Project Manager

Prabakaran Shanmugam

Ezifin Technical Project Manager

Dinesh Govindaraj

EziTech Technical Project Manager
Ramasamy Seenivasagan Technical Project Manager

Ramasamy Seenivasagan

Shelfie Technical Project Manager
Murali Parthiban Ezidox Technical Project Manager

Murali Parthiban

Ezidox Technical Project Manager
Ragupathy Balan Quixxi Security Technical Project Manager

Ragupathy Balan

Quixxi Security Technical Project Manager
Palaniappan Meyyappan BRICKLET Technical Project Manager

Palaniappan Meyyappan

Bricklet Technical Project Manager
Gopalakrishnan Palanichamy LUM Technical Project Manager

Gopalakrishnan Palanichamy

LUM Technical Project Manager
Navaneetha Kumar Neelakandan

Navaneetha Kumar Neelakandan

Quixxi Security Sales Manager
jegathesan Lakshmanan

Jegathesan Lakshmanan

Quixxi Connect Technical Project Manager